(Besides the fact that they’re all known by just one name!)
In this third installment of my interview with marketing expert Laura Ries, we talk about what has made these people not just incredibly popular celebrities, but super-powerful brands.
If you haven’t heard the previous installments of my chat with Laura, go here for part one, and here for part two.
After you’ve listened to the interview, head over to Amazon.com and pick up Laura’s book, The 22 Immutable Laws of Branding. It’s a veritable manual on how to create a killer brand, and a very fun read!
(Audio is approximately 6 minutes)